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Marketo System Audit

Have you been using Marketo for a few months or a few years? Are you uncertain about its stability or if you are making the most of it? Perhaps your key marketing operations staff just left and you find the instance is not what you thought it was?

Etumos can help.

Our team of Marketo Certified Experts and Marketo Certified Solutions Architects know precisely what should be in place, and how it should be organized for optimal performance and data collection. After dozens of implementations, our Marketo Health Audit process covers the entire system, providing you with a set of recommendations for improving the system.

The Audit process takes approximately 6-8 hours to conduct. The process is entirely remote and only requires a bit of your time to review the results. The key recommendations are approximately 2-4 pages, with details on your instance, key changes you may need to make, and why they should be made.

Often, the Marketo Audit is conducted as part of a larger Discovery and Rebuild, although you may want this inexpensive third party review to help guide your decisions on hiring internal staff, consultants, and martech vendors.

What do you receive from a Marketo Health Audit?

  • Comprehensive documentation of the system in its Current State vs. Ideal State.
  • Clear Roadmap for your team to act on.
  • Outside perspective with cross-functional and cross-industry experience to bring in the latest marketing automation best practices.

And the big benefit is saving time by getting your instance back on track faster than you could do so alone.

Frequently Asked Questions about the Marketo Audit:

What is the cost of the health audit?

Our Marketo Health Audit is thorough, covering all aspects of the system. The audit is free of charge. It is essentially what we’d do if we were in your shoes. Whether you move forward with our suggestions in-house, with a different vendor, or with us, the health audit is the same price: $0.

What is needed from me to get the health audit started?

After we sign the proper NDAs, we’ll need admin access to your Marketo instance for 2 weeks. We may also schedule a pre-audit 30-minute call to discuss pain points, areas you want special consideration given when reviewing your instance. Finally, we’ll have a post-audit 30-minute call to share our findings.

Need help right away? Contact Etumos for clarity.

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